Top Five Tips For Freelancers To Turn One Time Client Into A Returning Client
Clients
are always right. If you manage to keep them happy and satisfied your
freelancing career with a flourish for sure. Since competition is
increasing every single day in the freelancing field, it makes perfect
sense that you put extra efforts to keep your clients happy no matter
what. It is not about delivering high-quality service, nope it is more
than that. It is about building a healthy relationship with your
clients. However, if you are having a lot of trouble keeping your
clients happy lately, you need to check out the following tips -
Tips For Converting An Enquiry Into A Customer
You
will not get a second chance when it comes to impressing a client. Once
you receive a query from a prospective client about your service, you
should not reply right away. Rather you need to calm down and spend some
time to figure out what to write so that the client feels reassured.
Make the reply short and sweet. Reread the reply before clicking on the
send button.
For instance, when a
customer asks for a blog article, you need to explain how the blog posts
will be written with catchy headings, and how the keywords will be
blended naturally within the content etc. In short, you will have to
reassure him that he is getting best deal imaginable.
Instant Response To The Client
The
clients like to receive an instant response to their inquiry. If they
are in a different time zone, you can ask them to contact you via
instant chats like Google Hangouts, Skype etc. You can also mail your
phone number so that they can discuss their project needs and delivery
schedules in case you are not available on chat. If you remain busy most
of the time, you should also give them a convenient time to discuss the
project requirements. Allowing your clients to get in touch with you
easily is certainly the most effective way to build a good rapport with
them.
Work Out The Cost Based On Project Requirements
It
is advised to clearly understand the client requirements, work out the
time required to complete the project and estimate the cost involved in
getting involved in the project. It is also necessary to consider inputs
required for the project when estimating the price. You can also give
estimates for future AMCs (annual maintenance contracts). It helps to
eliminate differences and complete the project in time and provide
maintenance services for project enhancement and bug fixes.
Extend Necessary Support
If
you have developed a plugin for WordPress and supplied a project, the
client may require your support for fixing bugs, and improve services in
future. It is vital to provide quick answers to the clients via email
or phone. If you are really busy and are unable to take a call, inform
the client that solution will be provided on a particular date.
Excellent customer support is essential to convert an uninterested
person into a paying client.
Provide Details Of Your Other Services
The
client may be looking for additional services. For example, the client
may be looking for cross-platform compatibility of the same app. For
example, you have developed an app for Android devices; the client may
also want to replicate the same for the iOS devices. You can convey your
abilities to the clients that you can also develop iOS app besides
developing Android apps. So that clearly means, proper communication is
important for monetizing your other capabilities.
You can make use of these important steps to retain your existing clients and convert one-time clients into returning clients.
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